SEC Mediterranea

The SEC method, autochthonous vine

At the end of 2002, Gianluigi Conese, Bari-born and educated accounts director at SEC who had launched into his career in Milan, suggested that the company management should set up a business challenge and help disseminate the culture of business communication and public relations throughout Apulia.

And so, in February 2003, SEC Mediterranea was founded in Bari and in the space of a few years it became a point of reference both for companies and institutions and also for the media, thanks to its original ability to combine reliability with versatility, conscientiousness with cheerfulness, and precision with creativity.

In addition to its own direct customers, it also manages those of Group members that are interested in being represented in the south of Italy, a vital requirement for many businesses, and an absolutely unique added value of SEC.


Gianluigi Conese, partner and managing director

Having graduated with distinction in Economics in 1992 from the University of Bari, from 1995 to 2002 he worked in the business communication sector in Milan, first at Publitalia ’80 (advertising sales agency of the Mediaset networks) and subsequently in public relations agencies. Since 1999 he has worked in Sec Relazioni Pubbliche e Istituzionali where he was mainly responsible for events and sponsorship and then for corporate and economic-financial media relations, initiating ‘’, the first Italian web portal for financial communication. Between 2003 and 2006 he was president of the Apulian Marketing and Communication Club, an association founded with the purpose of disseminating the culture of marketing and communication on a regional level. In 2011 he became vice-president of the ‘Terziario Innovativo Comunicazione’ sector of Confindustria Bari and BAT.

Media & digital relations

SEC Mediterranea offers its customers

  • the excellent quality and wide range of its relations with regional, national and foreign media (printed press, radio and television) and with digital media (portals, webzines etc.)
  • a strategic approach managed on a day-to-day basis: press monitoring service to identify media opportunities and sidestep problems; promotion and development of the piece of news (communication, press conference, press lunch, exclusive, etc.) and its spokespersons (statements, interviews)
  • care and development of the customer’s web reputation through relations with bloggers, the dissemination of news tailored for the web on websites, blogs and communities, interaction with social networks
  • analyses and promotion of press clippings and digital news about the company according to the most accredited procedures.

Local presence, institutions and social responsibility

Setting up or running a factory, a property project, a set-off operation…a company can have many, customised requirements for dialoguing with a community and an agency with a strong local presence such as SEC Mediterranea can help the company to converse and negotiate with, listen to and gain popularity in the area where it is located. The agency assists customers in their relations with institutions, the academic world, associations (business, environmentalist, consumer, union, professional etc.), as well as the media. It also provides assistance in the form of monitoring the web and maintaining a web presence (blogs, communities, social networks), to build credibility and reputation, increase popularity and reduce the tendency to create conflicts within and beyond the company.

SEC Mediterranea can create and develop Corporate Social Responsibility programmes for its customers and so initiatives of environmental, cultural and social significance that favour their relations with strategic contacts (institutions, environmental, consumer, business, union, cultural and social organisations, etc.). It is also capable of creating reporting and communication tools that can be used to provide evidence of the party’s social responsibility, such as social reports, environmental balances, videos, exhibitions, etc.

Communication events and tools

Whether they take the form of a show or convention, whether they must be suited for institutional or marketing purposes, SEC Mediterranea can produce turnkey events, looking after both the creative concept of the event and the management of all the organisational aspects, from the choice of location to the layout and materials, the management of the services (catering, interpreters and translators, hostesses, etc.), guest invitation management (mailing lists, postal invitations and telephone recall service), to any ceremonial services and the management of sponsors.

Similarly, by relying on a local network of creative designers, graphic designers, web agencies and production companies as well as others located further afield, it can also assist its customers in

  • creating and producing communication tools such as brochures and catalogues, house organs and newsletters, web sites and look & feels for social channels, videos and multimedia tools
  • developing buzz projects and e-mail marketing, analyses of web conversations, Search Engine Optimization (article marketing, web writing, rewriting URLs, page optimisation).

SEC Mediterranea- key customers

  • ANCE Bari
  • ANCE Puglia
  • Base Protection srl
  • Biscottificio Di Leo Pietro SpA
  • DCS Group srl
  • Distretto produttivo dell’informatica pugliese
  • Exprivia SpA
  • Ferrotramviaria Spa
  • Fondazione Megamark Onlus
  • Formedil-Bari
  • Gruppo Megamark (insegne A&O, Dok, Famila)
  • Italian Leather Group
  • Openwork srl
  • Ordine degli Avvocati di Bari (relazioni media e digital PR)

Where to find us

SEC Mediterranea
via Nicola De Giosa, 55
70121 Bari
Tel. 080.5289670
Fax 080.5727439


Gianluigi Conese
mobile +39 335.7846403


This information is provided by SEC S.p.A. in accordance with EU Regulation no. 2016/679 relating to the protection of personal data (hereinafter "GDPR") and to Legislative Decree n.196 of June 30, 2003 regarding the protection of personal data.

Data controller

Personal data can be collected through our site. The data controller is SEC S.p.A. (hereinafter "SEC"), with headquarters in Milan, via Ferrante Aporti 8 (phone 026249991, fax 026592475, email, PEC O&DS srl, via Pordenone 34, Milan, is responsible for publishing the data.

SEC intends to guarantee the maximum transparency of its work, especially so in the processing of personal data that it collects for the fulfilment of its contractual obligations towards users, suppliers, and in general all its stakeholders, for the achievement of its mission. SEC is, in fact, convinced that transparency is a fundamental element of any relationship.

This policy describes privacy practices and illustrates the type of personal data that SEC collects, how it uses it, what controls it may perform, and what measures it applies to ensure confidentiality.

This information applies only to the SEC website, and not to other websites that may be consulted by the user through posted links. In this regard, it should be noted that SEC has no responsibility with regard to the sites accessed via links within the SEC site and whose contents are the sole responsibility of the sites owners.

Navigation Data

The computer systems and software procedures used to operate this website acquire, during their normal operation, some data whose transmission is implicit in the use of Internet communication protocols.

This is information that is not collected in order to be associated with identified interested parties, but which by its very nature could, through processing and association with data held by third parties, allow users to be identified.

This category of data includes the IP addresses and/or the domain names of the computers used by the users connecting to the site, the addresses in the Uniform Resource Identifier (URI) of the requested resources, the time of the request, the method used to submit the request to the server, the file size obtained in response, the numerical code indicating the status of the response given by the server (success, error, etc.), and other parameters related to the operating system and the user's computer environment.

This data is used for the sole purpose of obtaining anonymous statistical information on the use of the site and to check its correct functioning and is kept for the time necessary to perform analysis activities and comparative statistical processing, not exceeding 36 months.

Data provided voluntarily by the user

The optional, explicit, and voluntary transmittal of personal data by e-mail to the addresses listed on the website, or the completion of forms and contact forms contained therein, entail a necessary processing of data in order to satisfy the requests of our users.

In order to better contextualize the request formulated, users can be contacted by email, telephone, or other communication systems by one of our representatives. This personal data will be kept for the time necessary to satisfy the requests received and, in any case, not exceeding 12 months.

The data will not be disclosed to other parties, nor will it be disclosed to third parties except for statistical purposes, in respect of anonymity.


No personal data is acquired by the use of cookies on the site.

We do not use cookies to transmit information of a personal nature, nor do we use persistent cookies of any kind, or systems for tracking users.

The use of session cookies (which are not stored permanently on the user's computer and disappear when the browser is closed) is strictly limited to the transmission of session identifiers (consisting of random numbers generated by the server) necessary to allow safe browsing and site efficiency.

Session cookies used on this site avoid the use of other technologies that could compromise the privacy of users' browsing and do not allow the acquisition of personal identification data.

For more information on cookies and to find out which cookies the site uses, please refer to our cookies usage policy.

Obligation or option to provide data

Apart from the specified site navigation data, the user is free to provide personal data contained in the request forms or in the contact form to receive communications from SEC and/or any documentation.

Failure to provide certain personal data (e.g. personal data, e-mail address, telephone number) will make it impossible for SEC to respond to requests.

Data processing methods

Personal data is processed with automated tools for the time strictly necessary to achieve the purposes for which they were collected.

Specific security measures are taken to prevent data loss/breaches, illicit and/or incorrect use of data, and unauthorized access to it.

Subject’s Rights

The subject(s) to whom the personal data belongs has/have the prerogative to exercise the following rights: (i) to ask the data controller to access personal data and to correct or delete it or limit or object to its processing; (ii) ask the data controller for its portability, in accordance with the provisions of art. 20 of the GDPR; (iii) to lodge a complaint with the competent supervisory authority (e.g. in the Member State in which the person concerned habitually resides, works, or the place where the alleged violation has occurred), in accordance with the provisions of art. 79 of the GDPR, without prejudice to any other administrative or judicial appeal.

Interested parties may at any time exercise the aforementioned rights via communication with the undersigned company at e-mail address:

To ensure that user data is not subject to violations or illegitimate use by third parties, before accepting a request to exercise one of the rights indicated above, we will ask for information to be sure of the identity of the user requesting access to said data.

Data communication

Without prejudice to communications made in the fulfilment of legal obligations, all data collected and processed may be communicated, for the purposes referred to above, to subjects operating on behalf of SEC, such as those responsible for processing, for the execution of activities directly related or instrumental to the provision and distribution of services offered through the website.

Link methods

The link to this site is subject to prior authorization from SEC, and subject to the conditions indicated below:

Any subject who intends to post the link must give prior communication to SEC by sending an e-mail to and provide their identification data. Likewise, any variations concerning the publication of the link (deletion, modification, or other) must be communicated to said e-mail address.

Linking to the SEC site is authorized under the following conditions:

  • the link must not confuse the user regarding its ownership, or the activities of the subject providing the link and those offered by the portal.
  • linking must be made so that the user is taken directly to the sites home page.

SEC reserves the right to revoke this authorization at any time. In any case, the creation of a link to the site constitutes full acceptance of these rules.


All content (texts, images, videos, graphics, brands, logos, audio-visuals, etc.) and information on the site are the exclusive property of SEC and/or third parties and are protected under current legislation on copyright (law No. 633/1941 and subsequent amendments) on patents and intellectual property rights and may be issued with Copyright, Reserved Rights, Creative Commons license, or with Some Rights Reserved.

Reproduction, communication and making available to the public, rental, lending, or distribution without the authorization of the rights holder is strictly prohibited. All content may be downloaded or used only in the manner provided for by the rights themselves and in any case not for commercial use. The penalties provided for by Articles 171 to 174 of the aforementioned law shall apply to all violations.

Use of the site

Under no circumstance can SEC be held responsible for damages of any kind caused directly or indirectly by access to the site, by the inability or impossibility of accessing it, or by the use of the information contained therein. Citations are allowed for news or review purposes if accompanied by the tag "SEC" and its URL. SEC will post updated news on the site. SEC reserves the right to reproduce the text in other publications. SEC reserves the right to change the content of the site and legal notes at any time and without prior notice.


Every object on this site available for downloading (download) such as technical documentation, regulations, forms, and/or software, unless otherwise indicated, is free and openly available under the conditions established by the owner.

Computer viruses

SEC does not guarantee that the site is free of errors or viruses. SEC and its suppliers are not responsible for damages suffered by the user due to such destructive agents.

Twitter Policy

The Twitter account of SEC Spa is an area where Twitter users can discuss and exchange opinions on the activities carried out by the agency, but also in particular on topics relative to the company, public and corporate communication, the responsibility of doing this job and on the context that influences us and requests our intervention.
It is not a commercial profile, nor is it a customer management platform: those interested in the consultancy services provided by SEC may contact us via the appropriate page of our web site.
Should any user tweet obscene or illegal content, spam, viruses, insults or libellous comments etc. on the profile, SEC will remove the perpetrators from its list of followers, report the tweet as spam and may also take legal action to defend its rights and interests.

Facebook Policy

The Facebook page of SEC Spa is an area where Facebook users can discuss and exchange opinions on what SEC Spa “does” and “thinks”.
For this reason, all comments and posts are more than welcome, provided that they comply with the most basic rules of mutual respect, correct interaction with other users and confidentiality with regard to third party data and information. Should any user post obscene or illegal content, spam, viruses, insults or libellous comments etc. on the page, SEC will cancel these and may also take legal action against the perpetrator.
It is not a commercial profile, nor is it a customer management platform: those interested in the consultancy services provided by SEC can contact us using the Contacts section of our web site.
All images and content posted are protected by our own copyright and/or that of any customers who may have authorised us to post them. They cannot be used by third parties for commercial purposes.